The ads, which in the past starred Isabella Rossellini and Kate Winslet, were this time shot by Mario Testino at the Hotel Crillon in Paris and will start appearing later this year.
Winslet will still feature in the L’Absolu lipstick campaign, while the brand’s latest blockbuster addition, Julia Roberts, has started modeling other LancÃ´me cosmetics including mascara in what is the first beauty campaign of her career.
Syida Lizta Amirul Ihsan gets a whiff as the actress talks about being herself and being the new face of LancÃ´meâ€™s TrÃ¨sor fragrance.
Actress Kate Winslet is the new face for LancÃ´me’s fragrance, TrÃ¨sor. She speaks about the fragrance and working with Peter Lindbergh for the print ad and TV commercial.
Q: How did you come to be involved with LancÃ´me?
A: They approached me. It immediately appealed to me because I’ve never done anything like this before. And it felt like such an honor to step into the shoes of Isabella Rossellini who was TrÃ¨sor’s previous “face”. They wanted something beautiful, romantic and enigmatic for the ad. At the same time, they wanted to convey the message about being comfortable being yourself. I am of the same mind too. So it turned out well.
As well as being a five-time Oscar nominee, Kate Winslet is also a working mother with many of the everyday worries we all recognize.
And she has a refreshingly down-to-earth take on her image â€“ in fact, she’s on a crusade to make women everywhere feel better about their bodies, beginning with her six-year-old daughter
Kate Winslet, firmly established as the leading British screen actress of her generation thanks to five Oscar nominations and a string of film successes, has always striven to retain the image of a down-to-earth working mother, with day-to-day concerns no different from the rest of us.
Life with her director husband of four years, Sam Mendes, and her children Mia, six (by her first husband) and Joe, three, may seem impossibly glamorous, and their homes â€“ a New York apartment and a Cotswold manor house â€“ are certainly a world away from the terraced house in Reading where she grew up.
Ten years ago she reached the global success with DiCaprio (“Thank goodness we didn’t have any love affair”), the press obsession for her weight. Today Kate Winslet is happy “when my daughter squeezes my fat”.
He’s in the corridor of the Ritz Hotel in Paris, in front of the entrance of a suite. For a moment he reminds me of Will Smith, but he’s Kate Winslet bodyguard, the woman that we all remember as the redhead Rose in Titanic (one of her 5 Oscar nominations), Clementine who drove Jim Carrey crazy in Eternal Sunshine of the Spotless Mind, Tula, Gandolfini’s lover in Romance & Cigarettes.
Now Kate is also the new TrÃ¨sor testimonial.
“How is she?” I ask to the bodyguard, while waiting for her to arrive. “Super” he answers with a worming smile.
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